2021 !!! It’s been a dramatic year. I’ve been broken, disappointed, strong and flying all in 1 year.
Last year I decided to rock my corporate comfort and leave my role as Digital Manager with one of the topmost agency’s PHD Media in a quest to explore my potential , build more skill sets broader beyond media agency to media partner.
Became the 1st Head of Digital at a new media house , Mx24 TV which promised to revolutionize the content business.
Yes, all the content you experienced from MX in the first 6months was generated by a small, constrained but dynamic team I had the honor of leading. Exciting times it was.
6months into the journey the business was struggling in revenue generation and asked I joined the Sales and Marketing Team given my agency background.
That was tough and challenging times to my mental fortitude and motivation to work not because I couldn’t do S&M but amongst other things it wasn’t my personal career plan for the now and also it was a step lower from HOD to Manager .
After few weeks of seeking external and internal counsel I decided to put on my shield of faith and soldier on. Over the next few weeks i had found a new love , I felt like a bird which had been let loose. Sales in a Covid era was freedom, freedom from the shackles of long sleeve and tie , 8-5pm bound to a desk , long hours running campaigns and staring at dashboards to optimize, generating reports and defending results.
Rather it had opened me up to meet amazing clients, given me enough time for my personal development and within 11 months I had generated revenue in excess of 360K for the business.
Lesson: Never doubt your abilities, The God of all grace is all you need.
In November this same year I dropped my MX tools and went Out-there, literally.
Meet my new family, Out There Media.
Headquartered in Austria, it is a leading mobile advertising and data monetization firm that uniquely links mobile operators with the advertising world via its proprietary, award-winning technology Mobucks™.
Let me not bore you but basically I’m back in the digital marketing game as a Sales Manager and Country Rep for a global mobile advertising company.
Leveraging on our partner, MTNs rich telco deterministic data we serve Ads to the right audience , at the right place and time via display , sms and rcs.
Get in-touch let’s do magic;
ka@out-there-media.com
+233 557809041
